martellamento

hammering

noun mar-tel-lah-MEN-toh Rare

Also means

bombardment

Usage Note

Martellamento derives from martellare (to hammer) and is used both literally (repeated hammer blows) and figuratively for relentless pressure or media bombardment — martellamento mediatico (media pounding) is a common journalistic phrase. Its plural is martellamenti.

Examples

"Il martellamento pubblicitario era insopportabile."

Natural Translation

The advertising bombardment was unbearable.

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