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rivitalizzare

to revitalize

verb ree-vee-tah-leed-ZAH-reh Rare

Usage Note

Rivitalizzare means to breathe new life into something — a neighborhood, an economy, a brand, or a tradition. It takes avere as its auxiliary. It competes with rilanciare (to relaunch) in business and urban-planning contexts; rivitalizzare emphasizes restoring vitality, while rilanciare stresses a fresh commercial push.

Examples

"Il comune vuole rivitalizzare il centro storico."

Natural Translation

The municipality wants to revitalize the historic centre.

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