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asset

asset

noun AHS-set Rare
People & Society Money

Origin: English loanword, from Old French assez ('enough').

Also means

resource

Usage Note

Asset is an invariable English loanword widely used in Italian finance, business, and journalism. It is masculine in Italian — un asset strategico, gli asset aziendali. Unlike the English plural 'assets', Italian may use the same form asset for both singular and plural, though assets also appears in informal business Italian.

Examples

"Il marchio è il principale asset dell'azienda."

Natural Translation

The brand is the company's main asset.

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